Dan Pink

Dan Pink is one of the Authors who embrace social sciences and most especially psychology and make a popular book out of an important line of research.

This gives psychology a great opportunity to become more influential as most social scientists do not write best selling books which make it o those lists:

* New York Times bestseller
* Wall Street Journal bestseller
* Boston Globe bestseller
* Los Angeles Times bestseller
* Washington Post bestseller
* San Francisco Chronicle bestseller
* Publishers Weekly bestseller
* Indie Bound bestseller
* Amazon.com top 50 bestseller for all of 2010
* Amazon.com top 100 bestseller for all of 2011

Mr. Pink gave in his Keynote a very professional and polished high-speed presentation of his ideas from „Drive“.

Most oft the science he presented was well researched and correct. His thankfulness tot he social siences seemed sincere and his choice of the role as translater and messenger of scientific results appeared authentic.

Main messages:
Motivation is deeper than what money buys, intrinsic motivation is functioning and strong.

If overpowered by rewards and incentives, that’s detrimental to the result, quality, consistence and overall performance, especially for complex tasks and will finally have adverse effects on your health and your relationships.

His suggestion to bankers, wich I volotarily would share: „Cut the incentives and you will find people who do the work with much less adverse side effects on society.